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07

2026

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07

Hongshang made a splendid appearance at the 2026 Messe Muenchen Shanghai


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From July 1st to 3rd, 2026, the highly anticipated 2 2026 Messe Muenchen Shanghai was grandly held at the Shanghai New International Expo Center. As Hongshang Technology, a company that has been deeply engaged in the heat shrink material field for over 30 years, it showcased its heat shrink insulation products and system solutions with great success. With outstanding product quality and professional service capabilities, it attracted exchanges and cooperation intentions from major wiring factories, mainframe manufacturers in China, as well as international merchants from Eastern Europe, Southeast Asia, and the Middle East during the three-day exhibition. 

 


Deeply penetrate the domestic market and have been highly recognized by various wiring harness manufacturers and vehicle original equipment manufacturers. Hongshang Technology is located at Booth W2.821. The booth design is transparent and open, visually presenting the company's technical accumulation and product matrix in the field of heat shrink materials.


At this exhibition, relevant executives from major domestic wiring harness factories such as Lishun, Huiguang, Tianhai, Anbofu, Jieyi, Jin Ting, Mande, Yingkou Abu and others visited the Hongshang booth. They exchanged and communicated on the progress of the existing heat shrink product projects and expressed positive expectations for future collaborative development in new vehicle model support and more platform projects. 

 


During the exhibition, the Hongshang booth received visitors not only from professional wire harness manufacturers but also from numerous small and medium-sized enterprises. Among them, a domestic customer holding samples left a deep impression. This customer was seeking a solution for a new development project with an annual usage of 800,000 units. Previously, they had tried a heat shrink product from a certain peer, but some of the wire harnesses failed to shrink properly after shrinking. Even adjusting the process parameters and selecting the right type still couldn't solve the problem. Product engineer Liu Hua, after thoroughly understanding the temperature resistance grade, material and size requirements of the customer, immediately recommended a matching product model and exchanged contact information. They agreed to send samples for actual testing later and initially reached a cooperation intention. 


In terms of automotive OEMs, the Hongshang booth also hosted technical exchanges with R&D engineers from Changan, Hyundai of South Korea, and BYD. The two sides conducted in-depth discussions from aspects such as material performance, process compatibility, and reliability verification. We presented our company's systematic solutions in areas like vehicle wiring protection, battery power line protection, and busbar insulation using specific cases and samples. Both sides reached technical consensus in multiple dimensions and exchanged contact information, laying the foundation for future cooperation and communication. 

 

 


Reach out to the global market and connect with global business partners 


This year's Munich Shanghai Electronic Fair, as a globally influential industry event, also attracted industry buyers from countries and regions such as Southeast Asia, Eastern Europe, South America, and the Middle East. The booth of Hongshang Technology also welcomed many international faces - power and industrial customers from Belarus and Hong Kong, automotive electronics and wiring harness manufacturers from Japan and Israel, etc. They showed great interest in Hongshang's heat shrink tubing and cable accessory products. The Hongshang team provided professional explanations, fully presenting the company's technical strength and manufacturing capabilities in the field of heat shrink materials to the international buyers. The on-site communication atmosphere was lively, and many international customers expressed clear cooperation demands and looked forward to further cooperation. 

 


Through this exhibition platform, Hongshang Technology not only successfully showcased its corporate brand image, strengthened its cooperative relationship with major domestic wiring factories, but also further expanded its new customer resources in both domestic and international markets. It successfully established preliminary business connections with target customers. This not only broadened the company's marketing channels, but also laid a more solid customer foundation for us to expand globally and enhance the brand's influence. 


In the future, Hongshang Technology will continue to uphold the corporate values of "customer first and helping people develop", drive development through innovation, and win trust through quality. It will continuously provide more comprehensive and higher value-added heat shrink material solutions for global automotive, power, and electronic industries.

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